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Swirls of bull snot hang in the air, like silly string shot form a can. Rooster McKeeum endures a short violent slam dance on the back of Bad to the Bone, a 1,800-pound rodeo bull. The quest of the heart for the cowboy is an 8-second ride. For others it’s a night’s adventure with friends. Welcome to the 17th annual Jerome Davis Invitational Rodeo.